Animated Infographic for Audi Urban Future Summit 2011 at the International Motor Show in Frankfurt 2011.
The Audi Urban Future Summit focused on the question of energies and forces that will shape future cities. Visionary ideas and research by experts on the development of new forms of urban mobility were in the center of the discussions.
The animation explains the implications of three types of energies that were examined on the summit: 'Energies of Data', 'Energies of Social Relations' and 'Energies of Resources'. The complex interrelations and abstract visions are narrated by means of simple scenes and playful elements.
Creative and Art direction, Illustration and Design: onlab
Motion Design, Audio Editing: Sebastian Lange
A project for the Audi Urban Future Initiative